Repair, Refurbish or redesign?

I posted this as a response to some of the very short sighted comments and rant going on over on PoguesPosts, the latest in Technology from NY Times reporter/columnist David Pogue. The topic was about replacing a broken screen on an iPhone and the $245 cost.

Universally though both David and all 108 posters before me seemed to completely miss is the opportunity to do things better, not to gripe about Apples costs, or the poor or otherwise design of the iPhone. So, here’s my take on it.

“I think the point is that we and the companies that we buy from, HAVE to start being much more responsible with our electronic goods from the point of design.

Is it unreasonable to expect the designers of one of the best gadgets in the last few years to think about how they are serviced, refurbished and disposed of, I think not.

We simply can’t go on forever buying stuff and dumping the old, unwanted broken stuff without regard. The designers have their part to play in this, as do the companies that sell us stuff. Why didn’t the designers expect to see a reasonable amount of broken screens? Why isn’t there a reasonably priced refurbishment program that replaces the outer case, scratched glass etc.

This is an important challenge and one we all need to rise to. It is simply not good enough to just keep dumping old electronic devices with no regard to where the raw materials, components for the next one come from, and where the waste goes from the last one.

Shame on Apple for not making it easier to replace a broken screen, shame on Apple for not providing a more cost effective repair service.”

{Edit: What really made me think of reposting this was because when I read the posted version(uneditable) I realised I’d missed a vital NO in “no regard” in the 2nd from last paragraph.}

Time for dinner - The IBM Hydro-cluster

I got an email pointing out that I omitted a link to the youtube video of the IBM hydro-cluster. So, here it is.

Towards the end of the video, Jeff Gluck says “hot water can be moved off site”, “to heat your home or cook a family dinner”. In the famed Larry and Brin, “do no evil” context, I guess this is goodness. While I appreciate that there is a very serious side to the “greening” of the datacenter, I couldn’t help but laugh.

Back in the 1970’s on one of the first large scale computer servers, aka mainframes I worked on, we used to store takeaways inside the server for 4-5 hours to keep it warm on evening and night shift. The really scary thing, back in those days microwaves didn’t exist!

The IBM 370/145 was a T-shaped server, laying on its back, the whole back of the T was largely empty, ready in case you wanted to upgrade to a 370/148 or 155(I think). So it became common place to store stuff in there that you wanted to keep warm and dry. Ideal for takeaway and girlie magazines(so I’m told!).

Super-dense systems

Newtons 3rd law of motion is in essence “for every action, there is an equal and opposite reaction”.

When x86 and rack systems couldn’t scale up to handle the demands of modern computing, they scaled out. Scale out systems are OK to a point, but soon the complexity and cost of scale out becomes a real hurdle and building plumbing isn’t what most businesses want to pay their employees to do.

The IBM reaction to this has been the recent announcement of two super-dense systems. These are server consolidation platforms on steroids. Earlier this month we announced the new POWER6 “Hydro-Cluster” supercomputer, the Power 575, which has upto 448 processor cores per rack. Today see’s the press announcement of the IBM iDataplex server, an x86-based super-dense server.

In case the benefits of a super-dense system are not obvious, the weekends mysterious video has re-appeared on YouTube. iDataplex is currently a custom build offering rather than a product, and can be built with a range of different cores and boards to suit the application from low power, low heat to high function high power.

The press release on iDataplex is here and the video here.

It takes a team - April Power Systems Announcements

I’ve had a few emails asking me if I was going to write a log entry on this month announcements, and to be honest I wasn’t. They are an impressive list of products, branding and customer announcements. I wasn’t anything to do with them, given I’m no longer asked to do marketing/sales types presentations, I picked that time to go do the Machupichhu/Inca trail trip in Peru.

The April announcements though were a credit to the teamwork across the even more global IBM. Core Processor and server development teams in Austin and Rochester, worked with domain specialists in Poughkeepsie and Boeblingen. On top of this were the software development and test teams in India, China and and ever increasing number of places.

The new UNIX enterprise server, the Power™ 595 is an impressive beast if the charts are anything to go by. I’m hoping to get Nancy to take me across the building to the test bring-up to have an up close and personal look sometime this week. The new POWER6 “Hydro-Cluster” supercomputer, the Power 575, is very impessive using a new super-dense system, with a unique, in-rack, water-cooling system and with 448 processor cores per rack. Apprently it offers users nearly five times the performance and more than three times the energy efficiency of its predecessor, IBM’s POWER5+™ processor running upto a industry busting clock cycle of up to 5 GHz.

These Super-dense systems are starting to become a really interesting value prop. On Friday I got a link to the IBM.COM public website that included a video on our iDATAPLEX offering. It was there Saturday and has gone today, but it was there as this search in the current google index shows. The video doesn’t show any technical details but does give an interesting insight into this x86 based super-dense, Internet scale, behemoth of a server. I was hoping there was other public comment or blog entries I could leach off for discussion points, but the only search results return job postings ;-)

Anyone go to the iDATAPLEX session at IMPACT 2008 and want to comment ??

Cloud commentry

I posted my thoughts on some comments received, as well as a few emails I got offblog, as a response in this thread.

AMD Appoints Nigel Dessau as Chief Marketing Officer

Well there you go, I mention Nigel in a blog entry on Amazon and Clouds, and a couple of days later Nigel is named as new CMO for AMD. Nice one Nigel, look forward to seeing you here in Austin!

 Business Wire Coverage

More on blue clouds

Thanks for the comments and emails on my recent posts on cloud computing wrt IBM, I’ll post some more useful discussion, feedback shortly but am bust traveling now. This flashed past my screen this morning though, net net, it is a press release announcing that our HiPods team is opening a cloud computing center in Dublin. Worth a brief read.

And so on Amazon and clouds

Here is the post I mentioned in yesterday’s Clouds and the governor post. I’ve deleted some duplicate comment but wanted to publish some of the things left over.

It was an unexpected pleasure to catch-up with Redmonk maestro and declarative liver(?) James Governor over Christmas, while back in the UK. It wasn’t a tale of Christmas past, but certainly good to see him at Dopplr mansions in East London. Sorry to Matt and the Dopplr guys for busting in on them in my xmas hat and not introducing myself.

James and I didn’t have much time together, I’d just got through handing in my IBM UK badge, and returning all three of their laptops, bidding fairwell to Larry, Colin and Paul, and wanted to head off to see my parents. We squeezed in a quick coffee and a chat, James was keen to discuss his theory on Linux distributions, I didn’t have any reason to really pitch for, or against this and just told him what I knew. We didn’t have time for much else, we did discuss erlang briefly both as a language, but also on explotation of multi-core, multi-threaded chips, and I’ll come back to that one day. What we didn’t get to discuss was Amazon, cloud computing and James on/off theory on IBM and Amazon.

There is no doubt in my mind that on demand computing, cloud, ensembles, call it what you will computing is happening and will continue apace. I’ve been convinced since circa ‘98, and spent 6-weeks one summer in 1999 with now StorageTek/Sun VP, then IBM System z marketing guy, Nigel Dessau getting me in to see IBM Execs to discuss the role of utility computing. After that I did a stint in the early Grid days, and then on demand architecture and design.

So, whats this with Amazon? Yes, their EC2 and S2 offering are pretty neat; yes Google is doing some fascinating things building their own datacenters and machines, so is Microsoft and plenty of others. One day, is it likely that most computing will come over the wire, over the air, from the utility? Yes.

Thats not just a client statement, there is plenty of proof that is happening already, but a server or applications statement. Amazon API’s are really useful. I wish we had some application interfaces, and systems that worked the same way, or perhaps as James might have it, we had Amazons web services, perhaps without the business that goes behind it. Are we interested in Amazon, don’t know, I’m neither in corporate or IBM Software group business development.

It comes back to actionable items, buying, partnering or otherwise adopting Amazons web services, really wouldn’t move the ball forward for the bulk of our customers.

Sure, it would open up a whole new field of customers who are looking for innovative ways to get computing at lower cost, so are our existing customers. This would be of little use short term as there are few tools built around. I work at a company that helps customers. There are some things we are doing that are very interesting for the future, but what is more interesting is bridging from the current world and the challenges of doing that. Like every new technology, cloud computing will have to be eased into. We can’t suddenly expect customers to drop what they have and get up into the clouds and so that means integration.

Clouds and the governor

I’ve been meaning to respond to Monkchips speculation over IBM and Amazon from last year his follow-up why Amazon don’t need IBM. James and I met-up briefly before Christmas, the day I resigned from IBM UK but we ran out of time to discuss that. I wrote and posted a draft and never got around to finishing it, I was missing context. Then yesterday James published a blog entry entitled “15 Ways to Tell Its Not Cloud Computing”.

The straw that broke the camels back was today, on chinposin Friday, James was clearly hustling for a bite when he tweeted “amazed i didn’t get more play for cloud computing blog”.

Well here you go James. Your analysis and simple list of 15-reasons why it is not a cloud is entertaining, but it’s not analysis, it’s cheerleading.

I’m not going to trawl through the list and dissect it one by one, I’ll just go with the first entry and then revert to discussing the bigger issue. James says “If you peel back the label and its says “Grid” or “OGSA” underneath… its not a cloud.” – Why is that James? How do you advocate organizations build clouds?
Continue reading ‘Clouds and the governor’

Chinposin Friday

Cathcam chinposin on flickrI never really got casual Friday. Here at IBM, Friday pm is Think Friday, no repetitive meetings, time to think and urgent meetings only. Yep, I wear my jeans in on Fridays and try to catch up on email, not much time to think. Casual Friday for me though is more than clothes, it’s a state of mind thing for me, that stems back to my time at Chemical Bank out on Long Island, NY in the early 1980’s.

When we started at the data center, the place was still a building site and we wore what we liked. Over the next 15-months though things quietened down, other people started working in the office and a bunch of mid-20’s mainframe geeks with t-shirts, sometimes shorts etc. stuck out a bit for a bank. Then the day came, my boss, Phil Gross, pointed out we were possibly amongst the highest paid people in the building, we were paid to think smart, and so we should dress smart. From then on it was back to normal shirt/tie etc, apart from the twice yearly lobster parties in the parking lot. One day perhaps we’ll get John McNic to start a web site with pictures, hopefully I’ll be retired by then…

So now we have chinposin Friday. If you are on twitter or flickr, post a picture that reflects you in a chinposin mood. This week I’ve been reflecting on my past and my future, so this chin pose is a good summary. Great fun, pretty simple, some people have been doing very funny things! Here’s to chinposin.

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About & Contact

I'm Mark Cathcart, an IBM Distinguished Engineer and general information technology optimist.

email:m_cathcart at us . ibm . com
Phone: (+1) 512 838-6313

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